News Releases & Articles

6/13/02

CHRIESMAN & ASSOCIATES' MEDIA DIVERSITY 
INITIATIVE LANDS A MAJOR NEW CLIENT

The Media Diversity Initiative, a service of Chriesman & Associates, is proud to announce Hearst-Argyle Television has agreed to become a charter client.  Hearst-Argyle is one of the nation’s largest television station groups, owning 24 stations and managing three more stations across the country which reach more than 17% of the nation’s television audience.

“We are thrilled to have such a prestigious group of stations as those owned by Hearst-Argyle to be among the first clients of the Media Diversity Initiative,” said MDI principal Willie Chriesman.  “These are good stations run by good people and we’re excited to have the opportunity to work with them in trying to bring greater diversity to the nation’s newsrooms.”

The Media Diversity Initiative is a bold and innovative new effort to address the troubling lack of diversity among managers and supervisors in the nation’s broadcast newsrooms.  It plans to be available officially to clients such as individual stations or station groups late this summer.